{"product_id":"new-balance-550-white-cream-bb550fr1","title":"NEW BALANCE 550 WHITE CREAM","description":"\u003cp\u003eThe New Balance 550 returns in a refined white and cream palette. This classic basketball silhouette showcases the distinctive curved side stripe and cushioned midsole that defined the original, rendered here in understated neutrals for effortless versatility. The soft cream undertones add depth to the clean white base, creating a sophisticated aesthetic that bridges vintage court heritage with contemporary minimalism.\u003c\/p\u003e\u003cp class=\"product-style-code\"\u003e\u003cstrong\u003eStyle code:\u003c\/strong\u003e BB550FR1\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"UK 9","offer_id":58336811155830,"sku":null,"price":218.99,"currency_code":"GBP","in_stock":true},{"title":"UK 10.5","offer_id":58336811188598,"sku":null,"price":223.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/projectsneakers.co.uk\/products\/new-balance-550-white-cream-bb550fr1","provider":"PROJECT SNEAKERS","version":"1.0","type":"link"}