{"product_id":"new-balance-550-white-blue-groove-bb550ncc","title":"NEW BALANCE 550 WHITE BLUE GROOVE","description":"\u003cp\u003eThe New Balance 550 is a refined basketball silhouette that balances vintage appeal with modern sensibility. This iteration presents a clean white leather upper paired with blue groove accents that add subtle visual interest without compromising the shoe's understated elegance.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eA timeless design that translates seamlessly from court to street, the 550 rewards those who appreciate considered aesthetics and honest construction. The white and blue colourway remains a season-agnostic choice for the discerning sneaker wardrobe.\u003c\/p\u003e\u003cp class=\"product-style-code\"\u003e\u003cstrong\u003eStyle code:\u003c\/strong\u003e BB550NCC\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"UK 3.5","offer_id":58336817709430,"sku":null,"price":196.99,"currency_code":"GBP","in_stock":true},{"title":"UK 5.5","offer_id":58336817742198,"sku":null,"price":174.99,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":58336817774966,"sku":null,"price":166.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/projectsneakers.co.uk\/fr\/products\/new-balance-550-white-blue-groove-bb550ncc","provider":"PROJECT SNEAKERS","version":"1.0","type":"link"}