{"product_id":"new-balance-550-blue-bb550sn1","title":"NEW BALANCE 550 BLUE","description":"\u003cp\u003eThe New Balance 550 returns in a crisp blue colourway that bridges vintage aesthetics with contemporary sensibility. This court-inspired silhouette draws from the brand's basketball heritage, characterised by clean lines and a refined profile that works equally well with tailored or casual wear.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eBuilt on a substantial sole with understated branding, the 550 represents New Balance's approach to enduring design—unpretentious yet considered. The blue tone grounds the shoe in versatility, making it a natural choice for those seeking quiet confidence in their footwear.\u003c\/p\u003e\u003cp class=\"product-style-code\"\u003e\u003cstrong\u003eStyle code:\u003c\/strong\u003e BB550SN1\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"UK 4","offer_id":58336823837046,"sku":null,"price":135.99,"currency_code":"GBP","in_stock":true},{"title":"UK 4.5","offer_id":58336823869814,"sku":null,"price":140.99,"currency_code":"GBP","in_stock":true},{"title":"UK 5","offer_id":58336823902582,"sku":null,"price":153.99,"currency_code":"GBP","in_stock":true},{"title":"UK 5.5","offer_id":58336823935350,"sku":null,"price":197.99,"currency_code":"GBP","in_stock":true},{"title":"UK 6.5","offer_id":58336823968118,"sku":null,"price":129.99,"currency_code":"GBP","in_stock":true},{"title":"UK 7.5","offer_id":58336824000886,"sku":null,"price":161.99,"currency_code":"GBP","in_stock":true},{"title":"UK 8.5","offer_id":58336824033654,"sku":null,"price":166.99,"currency_code":"GBP","in_stock":true},{"title":"UK 10","offer_id":58336824066422,"sku":null,"price":186.99,"currency_code":"GBP","in_stock":true},{"title":"UK 11","offer_id":58336824099190,"sku":null,"price":235.99,"currency_code":"GBP","in_stock":true},{"title":"UK 12.5","offer_id":58336824131958,"sku":null,"price":193.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/projectsneakers.co.uk\/es\/products\/new-balance-550-blue-bb550sn1","provider":"PROJECT SNEAKERS","version":"1.0","type":"link"}