{"product_id":"joe-freshgoods-x-new-balance-550-conversations-amongst-us-bb550bh1-1","title":"JOE FRESHGOODS X NEW BALANCE 550 CONVERSATIONS AMONGST US","description":"\u003cp\u003eThe New Balance 550 returns in a striking collaborative iteration from Joe Freshgoods, a silhouette that honours the original basketball heritage whilst remaining thoroughly contemporary. This release presents a refined colour story that balances neutral tones with carefully placed accents, delivered across premium construction that speaks for itself.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eClean lines and purposeful detailing define the upper, where textural contrast adds visual interest without excess. The 550 frame remains utilitarian and grounded, a shoe equally at ease on the court or the street, built to endure and age graciously.\u003c\/p\u003e\u003cp class=\"product-style-code\"\u003e\u003cstrong\u003eStyle code:\u003c\/strong\u003e BB550BH1\u003c\/p\u003e","brand":"New Balance","offers":[{"title":"UK 10","offer_id":58336810697078,"sku":null,"price":324.99,"currency_code":"GBP","in_stock":true}],"url":"https:\/\/projectsneakers.co.uk\/es\/products\/joe-freshgoods-x-new-balance-550-conversations-amongst-us-bb550bh1-1","provider":"PROJECT SNEAKERS","version":"1.0","type":"link"}